It 'a fact that Live Aid was near one of the most important events of the twentieth century. After the phenomenal success of Banda Aid single "Do They Know It's Christmas?" Bob Geldof and Midge Ure replaced in the course of the music industry in 1985 by staging a multi-room rock concerts to raise funds for famine relief in Ethiopia. Demanding that we give them, "f *** ing our money," Geldof and Ure were able to raise about £ 150,000,000 as the total directWith concerts, with the help of the participating bands, were the famous artists such as U2, David Bowie, Paul McCartney and Queen.
But the importance of Live Aid is not so much in the awareness of global poverty, raised (by all accounts, the crisis in Ethiopia has been almost as fast as the pavilions were dismantled forget) or 1.5 billion people has attracted : What is more exposed than anything is the power of music and celebrity talk with an employeeCause and its profile dramatically. The ability to organize the famous musical artists a charitable campaign on such a large scale was virtually unknown, and set an important precedent.
Follow-up to Live Aid, Live 8 was organized in 2005 and was scheduled to coincide with the G8 conference in Gleneagles, Scotland. In conjunction with the Make Poverty History campaign has been organized in the concert world a variety of places, including Philadelphia and London, 1985, the most important places,as well as Berlin, Rome, Paris and Edinburgh, among others. While Live 8 was shrouded in criticism from all corners of the fields as polarized as the lack of African artists on the lack of pre-watershed censorship, once again, the power of the artist facing serious problems in the spotlight of the world to bring.
As for having had the effect of Live 8 seems to have less influence than its predecessor, you have to go on a series of projects inspired by charity, for example, Radiohead frontman,Thom Yorke, The Big Ask is a program dedicated to bringing the issue of climate change to the forefront of world politics and government pressure to act, and many musical artists continue to campaign around the world on issues of global poverty and exploitation. This trend has a number of large companies to join forces in the fight against poverty seen one of these organizations (PRODUCT) RED, which together with a number of companies - including Motorola, Gap and AmericanExpress - for customers with products that donate money to charity each time they are used or can be purchased.
Another example is the Hilton Harmony Tour, presented at the 48th Grammy Awards, the "Harmony Piano" is on tour in the United States since then stopping at selected locations in San Francisco, Austin, Memphis and New York among other cities. The companies have pledged to donate $ 1,000 to charity every time a famous musician to write his name on the instrument and the pianoFinally takes off the 49 Annual Grammy Awards will be made next year. So far, signatures of Chris Martin, Stevie Wonder and Bruce Springsteen might contain additional elements, such as musical artists to come to the forefront of fundraising in recent decades.